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The Three 'Rs' Challenging Today’s Radiologists


From changing the way we practice our specialty to using a comprehensive, wealth management approach to plan our way to financial independence, there are things we can do in this tough environment.

Anger, frustration, uncertainty, helplessness, and fear are commonplace emotions in the doctor’s lounge or dining room these days. We have gone from the most admired profession to what seems an endangered profession in a single generation. Radiologists, in particular, have never been well understood even by our medical colleagues.

However, there is hope. As intelligent, well-educated individuals, we have alternatives and there are definitely things that we can control that can help us create the positive, satisfying life that we all seek. From changing the way we practice our specialty to using a comprehensive, wealth management approach to plan our way to financial independence, there are things we can do. I’d like to share my perspective on the challenges and suggest some possible solutions.


I took up golf later in life. A few years ago I signed up for group lessons with a new friend. While we waited for the lesson to begin, my friend asked what a radiologist does. I explained as best I could. The part where I had to have enough knowledge to consult with specialists in every field of medicine impressed him. The kicker: Other physicians don’t consider us real doctors.

That confused him but just then we were summoned to the driving range. The instructors came down the line asking us our names and occupations. When it was my turn, the word “radiologist” had barely left my lips when the guy behind me pronounced loudly, “They aren’t real doctors, you know.” A moment later I learned his occupation: dermatologist. Ouch!
The absence of radiologists in popular TV shows such as “House” and “Grey’s Anatomy” bodes very poorly for us as a specialty. Perhaps the worst portrayal of my specialty occurred in the pilot episode of “ER.” Eric Lasalle plays a surgeon who is giving the intern, played by Noah Wylie, a tour and tells him to ignore the radiologists completely “because they are all idiots.” Okay, most doctor shows are pretty unrealistic, especially all that sex in the on-call rooms, but recently I was eating lunch in the doctors’ dining room seated at the table next to a table of orthopedic surgeons. One of them told a colleague that he should only talk to two radiologists in our group; the rest were idiots. Not only was I an idiot, I had become invisible, too. Apparently, the television scripts have a basis in reality, after all.

Another increasing trend involves our referring colleagues “throwing us under the bus.” Some referring physicians find it easier to tell a patient that the radiologist missed something or did something wrong rather than to explain the limitations we operate under or to accept any personal responsibility for a bad outcome. We have had to start adding disclaimers about everything. According to the summons, an ER doctor didn’t know that a patient could still have appendicitis with a negative CT scan. We now add the disclaimer, “A negative report does not exclude the clinical diagnosis of appendicitis.” Sorry doc, you still have to examine the patient.


Because we are rarely observed as we work - especially since we can now work remotely - the general consensus is that we never work. Medical colleagues have frequently questioned what a radiologist was doing at the hospital on weekends and after hours throughout my three decade career. Recently, as I drove into the hospital parking lot for the second round of readings on a Sunday afternoon, a visitor’s car pulled into the parking space marked with a “Reserved for the Radiologist” sign just ahead of me. In an uncharacteristic show of confidence, I rolled my window down and politely pointed out that I was the radiologist. She looked at me then looked at the sign then looked back at me and somewhat defiantly said, “I’m sorry; I didn’t know radiologists worked on weekends.” I guess we are out of sight, out of mind.

We are working harder both in terms of volume and complexity but getting less information about the patient than ever. When I began my career a large study might have 10 to 20 images; now whole body CT scans on trauma patients have close to a thousand images. Getting the reason, or as Medicare says, the “medically necessary” indication for a study has always been difficult. In the early days of hospital information systems, hospital administrators assured me that an order for a radiology study could not be entered without a valid reason for the examination. Soon it became obvious that anything could be entered into the “reason for the examination” field and the order would be accepted. “DO” became the instant favorite. At first, I thought this a cheeky, imperative command but later learned it was an abbreviation for “Doctor’s Order.” Much better.

Nowadays, we get code - ICD-9 code that is - as reasons for imaging studies. The reason for this examination is “153.9, 724.2, and 493.12.” Unfortunately, I don’t speak code; I just want a symptom or a general idea of what the referring doctor is looking for. I did learn one code, 620.2, ICD-9 speak for ovarian cyst. Since the doctor had used that exact code as the reason for the pelvic ultrasound, I felt safe, if not a little impudent, writing “620.2” on the preliminary handwritten report since the patient did, in fact, have an ovarian cyst. The physician did not find this amusing and threatened to write me up. She stated that she did not understand what it meant. Oh well, I thought it was funny.

In terms of liability, I believe things will get worse. In medical school, I attended lectures by Tinsley R. Harrison, MD, the author of Harrison’s Textbook of Internal Medicine. The eminent Dr. Harrison stated emphatically that a “test” should only be ordered to confirm the diagnosis you had reached by virtue of your thorough history and physical (H&P). Of course, only so much “testing” was possible in the 1970s. Currently, imaging, especially computed tomography (CT) seems to have become the H&P, or at least the physical. I can’t tell you how many times I have gone over the CT of a patient with the referring physician and at the end of our discussion heard, “Well, I guess I better go and see the patient now.”

One of my favorite Far Side cartoons by Gary Larsen featured two bears, one with a target on his chest and the caption, “Bummer of a birthmark, Hal.” I’m beginning to think that the symbol for radiology should be a target, not the symbol for radiation. Evidence that the widespread use of CT may be causing radiation-induced cancers is surfacing in medical publications. Unfortunately, these cancers cannot be distinguished from naturally occurring cancers, which creates a potentially huge liability for the radiologist. My crystal ball tells me that it won’t be long before we start seeing TV ads from lawyers, “Do you have cancer? Have you ever had a CAT scan? Call 1-800-BAD-RADS.”

A person can only stare at a computer screen for so many hours at a time. PACS eliminated the need to periodically stand up, stroll over to the film bin, and haul the next load of films to one’s work station. All that time spent hoisting fifty pound film jackets containing reams of films went away, as did the excellent upper body exercise it provided. It frequently took as much time for me to sort and hang a large CT case as it did to read it. Handling all those films did have a positive side. After years of hanging 14 x 17 inch films one gets the feel for the heft and balance of this tool of the trade, like a floppy throwing knife. Most radiologists of my era could toss a film into the air, impart a spin, catch the film after an exact 180-degree rotation and sail the film under the rim of the view box in one fluid motion. I suspect that was the only thing I ever did that truly impressed the surgeons.

Just like the bon bons of “I Love Lucy’s” confectionary assembly line, the RIS work list continues to self-replicate hour after hour, day after day. As a task oriented individual, I always wanted to get to the bottom of my pile before rewarding myself with a cup of coffee or a bathroom break. Now the virtual film pile seems bottomless. Studies have been done about the stresses related to reading studies from a computer monitor for hours on end without a break. Twenty-minute breaks every two hours are common recommendations. That’s great in theory but I live in the real world. I use a more physiologic measure; I get up when my backside gets numb, unless, of course, the emergency room needs a STAT CT read.


Radiologists still make a better than average living but the reimbursement trends are not reassuring. One can make up for declining reimbursement with an increase in volume but only to a point. My income fell the last few years that I practiced full time despite an increase in volume, pace, and stress.

It is said that imaging is the fastest growing segment of healthcare. In large part due to its availability and the truly impressive quality of the images that can be produced, our technology has advanced faster than our wisdom to use it. Non-radiologist healthcare providers have also found it a good way of supplementing income for their practices. At one time, the fastest growing segment of CT and MRI sales was to non-radiologists.

The need for medical care and imaging seems to be growing exponentially. In our “CYA” world referring physicians seem particularly smitten with - or should I say, addicted to - imaging. What could they possibly expect to learn from a plain film of the abdomen ordered after a CT scan of the abdomen and pelvis has already been done? Maybe the algorithmic approach to medicine is to blame. The payers have certainly learned to ask that question, however, and no reason is too small to deny or delay payment. Something doctor shows like “House” do have right is that medical imaging and procedures seem to be done with reckless abandon, out of balance with the supporting information provided; they just don’t show the right people doing them. Here’s the rub: We can provide more imaging than the country is willing to pay for.

Depressingly, the rates paid to read all those images and perform those procedures have decreased year after year. The logic of paying us less to interpret the studies that may or may not have a reasonable indication ordered around the clock escapes me. Paying us less won’t and hasn’t caused fewer studies to be ordered. Personally, I think we should be paid more for these stress inducers, but I’m not holding my breath.

At times, the reimbursement for procedures seems somewhat inconsistent if not random. My wife’s mother at the end of her life had a number of medical procedures, as do most people in that season of life. It was truly an education to review her insurance Explanation of Benefits (EOB). I remember one EOB that included charges for an MRI interpretation by one of my partners and for a toenail clipping by a podiatrist’s office. Both charges happened to be identical. We received less than 40 percent of our charge; the podiatrist received 100 percent of his charge. I mentioned this to a urologist friend of mine who answered without hesitating, “That’s why I always clip my patient’s toenails when I have them in the office.”

Medicare’s greatest cruelty may be the Sustainable Growth Rate (SGR). According to the Congressional Budget Office, “Most of Medicare’s payment rates are simply adjusted each year for inflation- but not those for physicians’ services. Those rates are governed by a complex formula [italics mine] - the Sustainable Growth Rate (SGR) mechanism- that unless overridden by legislation, will reduce fees by about 4 percent or 5 percent annually for at least the next several years.”

Introduced in 1997, SGR cuts have so far been postponed by acts of Congress agonizingly close to when they are supposed to take effect. The thought of cutting physician Medicare reimbursement significantly and thus alienating a large segment of the voting populace because their doctors have decided to stop seeing Medicare patients evidently does not appeal to our elected representatives.

The cuts have only been postponed, however. They continue to accrue and recently amounted to about 25 percent. In 2016, if Congress does not repeal the SGR, the cut in physician compensation for Medicare will be 40 percent. Imagine going to the local pipefitters’ union and explaining to the rank and file, the annual salary cuts per foot of pipe laid for the last 19 years haven’t been enough. In addition to those cuts you have already experienced, this year your pay will be cut by an additional 40 percent because there are just too many people needing pipe installed. I wouldn’t want to be that shop steward. Too bad Congress doesn’t receive pay cuts because it passes too many laws.

You get the picture. Radiology is a terrible business model but for now, it is still a business. As a radiologist someone else determines the value of your services and if you get paid. Your services must be provided 24/7/365 without any guarantee of payment but with guaranteed liability. Will medicine continue to attract the best and the brightest? A former partner of mine relayed a story told to him by his daughter currently enrolled in a pre-pharmacy program at a large southern university. The pre-pharmacy students are grouped with the pre-medicine students during their undergraduate years. She told her father that after passage of the Affordable Care Act, half of the pre-meds changed majors. Although not a scientific study, the implication seems pretty clear.

What are your options? Those depend on many factors, especially your age. About 40 percent of radiologists are 50 or older. If 2008 didn’t totally wipe out your retirement, maybe you can retire. Considering life expectancies, the fact that you can only safely draw 3 percent to 4 percent of your retirement funds per year, and the lifestyle to which you have become accustomed, you probably don’t see how you can retire in the foreseeable future. If you are going to continue to practice can you make any changes that will improve the quality of your working life?

Concierge medicine is an attractive alternative where patients pay a set fee to their physician in advance to guarantee access and care. This allows the physician to cut out the bureaucracy and cost of dealing with insurance companies and the government. This model has limited applicability to radiology, however. The closest approximations include the VIP or executive physical model where diagnostic imaging constitutes part of the annual health check-ups of the affluent or offering total body CT screening studies. I’m guessing that market is pretty small and already locked up.

Outpatient imaging certainly has advantages when it comes to hours of work and call, but these are becoming victims of their own success and lately seem to be targets of government reform. Similarly, teleradiology work has the attraction of being able to work from anywhere but has the disadvantage of working when you should be sleeping unless you live on the other side of the international dateline. Competition among vendors and charging more to issue a preliminary report than the reimbursement for the final report would also seem to be a losing proposition.

A major concern for hospital radiologists revolves around the prospect of outsourcing of all radiology work to the virtual radiologists and keeping only a minimal number of embodied radiologists on site to provide those services requiring a non-virtual radiologist. That would be the ultimate commoditization of radiology. Before that happens, I believe radiology groups will begin to coalesce into mega-groups in an effort to preserve some influence over their fate. By definition, this would significantly erode the sense of autonomy and control of each individual radiologist.

Locum tenens work has its appeal but this involves travel and constantly meeting new people. As one of my former partners observed, most radiologists aren’t normally people people. Most radiologists are hospital-based and will undoubtedly remain so. For them the specter of employment by hospitals looms on the horizon like a dark storm cloud. Currently, over 50 percent of all physicians completing their training choose to become hospital employees. Can radiologists be far behind?

Personally, I had the good fortune to find a financial planner who employed the concepts of life planning in addition to wealth management. She introduced me to Jeri Sedlar and Rick Miner’s “Don’t Retire, REWIRE!” This book helps you identify what drives and motivates you and discover the work with the flexibility, challenges, and rewards that you can do instead of continuing in the same old job or retiring to the rocker on the front porch. In fact, I have “rewired” and now work with that planner (now my wife) in our financial advisory business and work part-time as a contract radiologist for my old group. I make less money but have control over my work schedule and I find that extremely gratifying. Changing careers is an option to consider.

When asked what is important to you about money, most people answer financial independence or security. To achieve these goals, you need a plan. You wouldn’t build a house without a detailed plan; well, you shouldn’t build your financial house without one either. An accurate assessment of one’s assets, liabilities, strengths, weaknesses, opportunities, and threats, as well as a detailed plan establishing one’s goals and objectives are essential for achieving financial independence and security. This will look different depending on your stage in life but is equally important at all stages. Once achieved, financial independence makes work optional and allows you to take control of your life.

As a radiologist, physicians and patients depend on us to guide them through the complexities of medical imaging and therapeutics. We must understand that in financial matters we need the help of a “financial physician.” This advisor should know you well while being aware of the pressures of your profession and the sanctity of your free time.

The feeling of futility and frustration that is all too common in medicine these days is directly related to the lack of clarity about the future of medicine and the suffocating feeling of not being in control. There are indeed many things about the business of medicine that are beyond our control. The key is to concentrate on the areas where you can exert control such as financial planning and use them to leverage the future you want. With the help of a financial advisor who understands your vision, you can make it happen.

Douglas G. Burnette Jr., MD, has been a practicing radiologist for more than 30 years, after receiving his medical degree from the University of Alabama in Birmingham and completing residencies in pediatrics and radiology and a fellowship in pediatric radiology. He now has taken on a second career in wealth management with his wife and partner at Clark & Burnette Wealth Management LLC located in Lake Charles, La. He continues to practice radiology part time as an independent contractor.

Disclaimer: This information is a general discussion of the relevant federal tax laws. It is not intended for, nor can it be used by any taxpayer for the purpose of avoiding federal tax penalties. Taxpayers should seek advice of their own tax and legal advisors regarding any tax and legal issues applicable to their specific circumstances. Investment Advisory Services provided through Clark & Burnette Wealth Management, LLC, a Registered Investment Advisor.

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