Report projects steady growth for telemedicine market in U.S.Desktop and Internet technologies stimulate interestNew desktop and Internet-based technologies, as well as a growing body of positive outcomes research, are fueling steady
Desktop and Internet technologies stimulate interest
New desktop and Internet-based technologies, as well as a growing body of positive outcomes research, are fueling steady growth in the telemedicine market, according to a report just released by the publishers of Telemedicine and Telehealth Networks and Diagnostic Imaging magazines. One of the strongest findings of the report, entitled Telemedicine: Analysis of Market Status and Industry Trends, is that telemedicine is increasingly being viewed as one of the most affordable ways to improve healthcare revenues without compromising patient care.
This change in telemedicine's image is because telemedicine practitioners have begun accumulating studies and data that validate their belief that the technology can be both cost-effective and clinically effective. As the body of positive outcomes data grows, the number of viable markets and applications is also on the rise. Clinical specialties such as radiology and cardiology continue to be the hottest growth sectors, but broader application areas, such as home health and emergency care, are experiencing a growth surge. In addition, proven markets, such as correctional facilities and the military, remain strong.
Key telemedicine markets include:
Technological advances
Some of the most significant changes taking place in the telemedicine field over the next few years involve technology, which is evolving toward more compact, user-oriented systems and multimedia desktop software. Some key technological advances include:
Despite all of these advances, some researchers warn that equipment and transmission costs are still too high for those markets that could most benefit from telemedicine networks: underserved urban and rural communities. The Telecommunications Act of 1996 addresses this problem to a certain extent through its universal service requirements, although the issue of equipment acquisition costs remains. In the long run, however, PC-based desktop technologies and Internet-based applications are expected to make lower cost telemedicine more widely available.
The report concludes that the telemedicine industry will surviveæand eventually thriveæthrough a convergence of reliable, cost-effective technologies; effective standards and regulations that encourage-not prohibit-the implementation of these technologies; and an increasing body of data that supports outcomes aggregates and care management as well as cost-effectiveness.
Telemedicine: Analysis of Market Status and Industry Trends is intended to be a strategic-planning tool for companies already in the telemedicine market or looking to enter it in the near future. The 140-page report also includes detailed profiles of 40 vendors, including market shares, revenue projections, number of installations, and future product developments. For more information, call 415/905-2671.
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