Whitney L. Jackson

Articles by Whitney L. Jackson

Some of the upcoming challenges touch the individual radiologist’s pocketbook; others affect practice. Regardless of the specifics, radiologists will do well to revamp how they view themselves as part of the healthcare system.

Over the past 20 years, not only has clinical instruction during radiology residency changed, but so has the practice life that comes after it. Even as a growing number of medical students select radiology as a specialty, practice-setting preferences have shifted for your younger colleagues. They also have a different set of priorities to consider.

In the age of healthcare reform, boosting patient satisfaction with the services you provide is critical to reimbursement. Many of you have purchased open or wide-bore MRI machines with higher Tesla strength to make your claustrophobic patients more comfortable. Or maybe you’ve added a scanner just for children. But your imaging technology is only part of the fix, according to some in the industry.

A big buzzword in radiology currently is patient experience. Many practices have invested in updated machines and staff training to make sure the imaging process goes as smoothly for your patients as possible.

Bringing your low-dose CT protocols down even further doesn’t have to mean tossing out your old scanners and buying pricey new ones. According to one San Diego-based imaging center, you can trim radiation doses to almost nothing and still get high-quality scans appropriate for diagnosis.

If you’ve seen fewer and fewer physicians referring patients to your center for imaging services over the past five years, you’re not alone. The decline is a nationwide trend, and many industry consultants believe that to fortify your bottom line, you must go on the offensive.