Ariatti joins Toshiba as marketing VP

Toshiba America Medical Systems has named John Ariatti as vicepresident of marketing to replace Ravi Sharma, who left the Tustin,CA, firm in July (SCAN 8/2/95). Ariatti is a medical imaging veteranwho previously was director of sales and marketing at Otsuka Electronicsand then at Elscint after that company acquired Otsuka last year.

Ariatti rejoins Toshiba after a stint with the vendor beginningin 1989, when he served as director of the CT business unit andlater as director of MRI marketing. He has also worked with PhilipsMedical Systems.

In his new position, Ariatti oversees marketing for Toshiba'sCT, MRI, nuclear medicine, and vascular and general x-ray products,as well as corporate marketing and marketing communications.