Cedara names new VPs of sales, marketing

Cedara names new VPs of sales, marketing

Industry veteran Steve House has been appointed vice president of sales at Cedara Software. He previously has held various sales and management positions at Marconi Medical Systems and GE Medical Systems. In addition, George Sledd, formerly of Fuji Medical Systems, has joined Cedara as director of sales.

Cedara has also beefed up its marketing team with the addition of Bill Pardu as vice president of marketing. Pardu, who previously was with A.T. Kearney, will be responsible for positioning Cedara’s medical imaging software and service offerings.

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